It’s the Digital Age Take Advantage
Some days I wonder; who am I giving advice to authors? I don’t have a book published. Then I read a blog or a book by a major best-selling author giving advice to newbies … or realize I’m shooting the breeze sharing advice with one on twitter and I realize all these years of being on the fringes of hanging out with big 6 editors, authors, and others in the biz has taught me a lot. Do they know me by name? No but their friends do, and some might think I look familiar… that has to count for something right?
Books rarely sell right after you’ve taken an action but your name gets out there. (tweet this)
Branding yourself takes time. You need a marketing plan that covers the next year (or more). Know your target market. In the digital age books can stay on the shelves longer than ever before so take advantage of the time. Get your name out there. Be friendly. Be helpful. Be interesting to your target market.
Promote yourself more than your books. (tweet this)
And never, ever forget: WRITE A GOOD BOOK. Write another book. Rinse and repeat. The above is true whether you are going traditional publishing or self-publishing.