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Social networking is building relationships

Social Networking is Building Relationships

By building a network you create something bigger than yourself. ~Tasha Turner (tweet this)


It is a wonderful feeling to put two friends in touch and see something wonderful happen. Be it a guest spot on a blog, a book cover, a beta reader, a new supporter, new friendships, I know my network is working. You just never know what the new person you meet might become to you:

  • A best friend
  • New publisher of your book
  • A new partner in business
  • Your best word-of-mouth customer
  • A lurker who you never get to know but who is suggesting you/your book/product quietly
  • Cover artist
  • Editor
  • Your enemy for life that makes you work harder to do better and prove them wrong (hey you never know… LOL)
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Image by wonder_j



If you spend all your time thinking “what will the person do for me” rather than “let’s be friends” and “what can I do for them” you will never find out what they could have been for you.

If you are always wondering what someone can do for you; you are confused about social networking. (tweet this)

If you are wondering how to bring your book/product/service up instead of just being part of the conversation you are confused. Let them find your books/etc. by following you to your blog.

Questions for You

  • What have you gotten from your online network?
  • What were you expecting from your network?
  • What techniques have you used to build your network that have worked?
  • What do you like the least about social networking?
  • Do you agree or disagree with me on social networking being about building relationships and the sales will happen organically?
Image by wonder_j under creative commons licence
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About the author

Tasha Turner

I am a writer and a one-on-one social media coach. I teach people how to brand themselves and how to use social media effectively.

Currently I am co-authoring a short story about a Jewish vampire to be released in 2012 as an e-book. This will be my 1st fiction. I have written a number of computer manuals and managed a tech writing group as well as editing others work for 20 years. Tasha Turner is my Pen Name and has become my professional name by default.

Permanent link to this article: http://tasha-turner.com/social-networking-building-relationships/

  • https://www.google.com/profiles/104233089791025510284 Johanna Denton

    I agree with you that social networking is about building relationships. I’ve been following Kristen Lamb’s advice regarding social networking and find it right on the money. Have made several really good friendships through it.
    I believe it takes time and patience but, like you said, you never know what the next person you meet will become to you.

    • http://www.facebook.com/TashaTurnerAuthor Tasha Turner

      I love Kristen Lamb’s advice. That is great that you’ve made some good friendships. The hardest part is letting it take the time it needs. But the great thing about digital books is unlike print books they don’t need to sell in the 1st month. You have time to make a go of it. :grin:


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